Latest news about how the energy sector is using market research to better understand its customers.
Explain launches ‘confidence’ evaluation tool
UK – Newcastle-based market research agency Explain has developed a tool for businesses to measure the levels of trust and confidence that their customers have in their products and services.
Utility companies and local authorities ‘worst for online customer service’
UK — New research has revealed that UK consumers rate utility companies as the most frustrating sector for online customer service, and local authorities fall close behind.
BritainThinks expands environmental practice with new hire
UK — BritainThinks has hired Edward Langley, former head of environment research at Ipsos MORI, as a research director.
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