Market research news and opinion from Latin America.
Esomar condemns political intimidation of researchers
THE NETHERLANDS – Following the Ecuadoran government’s intervention at polling agency Cedatos, Esomar has issued a statement condemning all forms of political intimidation of opinion researchers.
Kantar TNS launches eValuateNow on ZappiStore
UK – Global insights company Kantar TNS has launched its automated concept testing tool eValuateNow on ZappiStore.
Double digit revenue and profit growth for YouGov
UK – Market research company YouGov reported a 24% jump in revenue (£51.4m) and 27% increase in pre-tax profits (£6.3m) for the six months to 31 January 2017.