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United Kingdom

Market research news and opinion from the United Kingdom.

Jigsaw puzzle
News

Trust overlooked at board level despite business importance

Trust is only treated as a board-level key performance indicator (KPI) in 22% of companies despite being recognised as an important business driver, according to research from the Institute of Practitioners in Advertising (IPA) and the Financial Times (FT).

11 Jul
News

Kantar adds to consulting practice

11 Jul
Lloyd Burdett and Allan Solomon
Features

What do brands think about data quality?

10 JulLiam Kay-McClean
Glasses reflecting data
News

New CEO for WPP

10 Jul
Cindy Rose
Writer's Opinion

The types of soft skills we develop during training can’t even be called ‘soft’ in this day and age. They are survival skills in this weird world that is taking shape with AI.

Louise Pasteur de Faria
Write For Us
News

GlobalData buys Stylus

10 Jul
Stairs
Features

Balancing regulatory clarity and operational flexibility

10 Jul
padlock sitting on laptop keyboard
News

Great primary data a prerequisite for synthetic data

9 JulLiam Kay-McClean
Synthetic data abstract image
News

UK Statistics Authority chair to depart

9 Jul
Statistics_business_economy_research_crop
News

Obituary: Philip Barnard

9 JulAdam Phillips
Philip Barnard
Opinion

Pride in London: A meaningful moment for our sector

9 JulDaniel Cunill
Group of researchers attending the Pride in London march in London, July 2025, wearing white T-shirts printed with the MRS logo in rainbow colours and holding Market Research Society sign, a banner and rainbow flags.
News

Disrupt Insight hires research manager

8 Jul
Sian Topp
News

Clariti hires Webster to lead new business

8 Jul
chris webster
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