This site uses cookies. By continuing to browse the site you are agreeing to our use of cookies. Find out more here
Sort by: Newest Oldest Relevance
Alain de Botton in seven
Read of the day1 min read
Online ads need 14 seconds of screen time to be viewable
A new eye-tracking study has revealed that online ads must be on screen for 14 seconds 'to have any chance of being looked at'.
Opinion
The job market – data is changing the day job
Sinead Hasson
Feature
Nothing like a timeline to focus the mind
Chris Molloy
BE Bites: Impulsive young minds
Crawford Hollingworth
News
A quarter of consumers actively ignoring branded content
The Ambition Gap
Matt Taylor
Rise of the machines
Bronwen Morgan
Know your must-haves and delighters
Frank Hedler
News Round Up
Nielsen adds PPM to local TV measurement
UK digital ad spend set to continue double digit growth
Marketing Sciences Unlimited hires Hiett for client services role
Join the Dots on BBC roster
MRS launches mentoring scheme
The Round Up
Research Live awards judging line-up revealed
Jobs
Resources Group Quant RM – Full-Service Insight Consultancy £30000–40000
Resources Group Quantitative Senior Research Executive – Brand & Communications £28000–32000
Hasson Associates Senior Research Executive – International FMCG Research £28000–34000
Newsletter
Sign up for the latest news and opinion. You will be asked to create an account which also gives you free access to premium Impact content.
Daily Weekly Both
Most Popular
Kantar unveils new identity
Jane Bainbridge
Smart behaviour change
Claire Maugham
How food advertising best stimulates the senses
Cristina de Balanzo
Social media insight held back by "people issues and mindset"
Christian Walsh
Mustard launches innovation process
UK consumers ‘more mobile oriented’ than Americans
Why loyalty schemes don't drive loyalty
Ben Pask
Britain after the referendum
Network-wide ad blocking illegal, says EU
Lights, camera, action
Jane Simms
GfK’s Armstrong takes Chime Insight & Engagement MD role
Learn to speak ‘City’
Lorna Tilbian shares her 10 rules for demystifying the stock market when going through an initial public offering ( IPO)
Lorna Tilbian
@RESEARCH LIVE
Nielsen adds PPM to local TV measurement https://t.co/oNMXYtTowb #mrx #marketresearch
The rise of data means the research world is changing fast, says @SineadH, so make sure you don't get left behind:… https://t.co/Ix9yuLuG6q
UK digital ad spend set to continue double digit growth https://t.co/QB7VEDK1Am #mrx #marketresearch
I truly value the camaraderie I’ve experienced in #MRX, says @MRIAARIM Emerging Leader Award-winner Deborah Klotz: https://t.co/Nkk0DVzEcn
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
