Financial results, reports and league tables from the market research industry.
Nielsen revenues up 2% in 2016
US – Nielsen has released its fourth quarter and full year 2016 results, revealing that its revenues for the full year were $6.3m, a 2.2% increase on 2015.
Twitter ad revenue falls
US – Social media giant Twitter has posted its slowest revenue growth in the four years since it went public as ad revenue fell compared with a year ago.
Unilever Ventures invests in AR game
UK – The investment arm of Unilever, Unilever Ventures, has backed a new augmented reality gaming app, Snatch, which allows brands to engage differently with consumers.
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