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News and opinion about how media, film and TV is using research and insight to connect with audiences.
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On Device partners with RealityMine on passive social media tracking
News
RSMB launches data platform
Data science and audience research business RSMB has developed a cloud-based platform aimed at media agencies, advertisers, media owners, and research suppliers.
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MarketCast adds ‘hybrid’ ad testing
News
On Device partners with RealityMine on passive social media tracking
Brand lift measurement company On Device has integrated RealityMine’s passive social media measurement into its consumer app.
News
RSMB launches data platform
Data science and audience research business RSMB has developed a cloud-based platform aimed at media agencies, advertisers, media owners, and research suppliers.
News
MarketCast adds ‘hybrid’ ad testing
Marketing research business MarketCast has developed an advertising testing tool combining AI and human research.
Media evaluation firm Comscore has increased its revenue in the second quarter but has made a net loss of $44.9m, a… https://t.co/rAHZYxiapz
RT @ImpactMRS: Marginalised groups are asserting themselves in Latin America, with diverse creative energy and an embrace of indigenous cul…
There is no evidence that Facebook’s worldwide popularity is linked to widespread psychological harm, according to… https://t.co/wS1Um3JRS5
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Senior Research Executive – Events and Audience Insights
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Director – Growth – Thriving Social Research Consultancy
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The world's leading job site for research and insight
Resources Group
Senior Project Manager – Innovative Research Consultancy
£30–40,000 + strong benefits
Resources Group
Senior Research Executive – Events and Audience Insights
up to £33,000 + Benefits
Spalding Goobey Associates
Director – Growth – Thriving Social Research Consultancy
£Highly attractive package
Media evaluation firm Comscore has increased its revenue in the second quarter but has made a net loss of $44.9m, a… https://t.co/rAHZYxiapz
RT @ImpactMRS: Marginalised groups are asserting themselves in Latin America, with diverse creative energy and an embrace of indigenous cul…
There is no evidence that Facebook’s worldwide popularity is linked to widespread psychological harm, according to… https://t.co/wS1Um3JRS5
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
The world's leading job site for research and insight
Resources Group
Senior Project Manager – Innovative Research Consultancy
£30–40,000 + strong benefits
Resources Group
Senior Research Executive – Events and Audience Insights
up to £33,000 + Benefits
Spalding Goobey Associates
Director – Growth – Thriving Social Research Consultancy
£Highly attractive package
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
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The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON