This site uses cookies. By continuing to browse the site you are agreeing to our use of cookies. Find out more here

Media, film and TV

News and opinion about how media, film and TV is using research and insight to connect with audiences.

News

Kantar sale on track while WPP’s guidance unchanged

News

Nielsen and iHeartMedia partner on radio attribution

Audio company iHeartMedia will support Nielsen Media Impact and continuous diary measurement in radio markets measured by Nielsen.

News

Nielsen Media Impact gains data segments

Nielsen’s national media planning tool, Nielsen Media Impact (NMI) has had advanced audience segments from Nielsen Scarborough added to it.

News

Comperemedia launches omnichannel media tool

News

BuzzFeed appoints insights SVP

Jane Bainbridge

News

GroupM forecasts 6% ad growth for 2019

Advertising in the UK has been predicted to increase to £21.8b in 2019, up from £20.5bn in 2018, according to the latest media and marketing forecasts from GroupM.

@RESEARCH LIVE