All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
Insight & Strategy
Columnists
Impact magazine is a quarterly publication for MRS members. You can access Impact content on this website.
News and opinion about how the FMCG industry is using market research and insight to transform business.
Feature
Chapel Down CEO Andrew Carter is counting on a new appreciation of English wine
Jane Simms
News
Sampling can boost brand performance, finds System1
News
Kantar launches brand performance tracker
Kantar has developed a brand performance tracker offering daily benchmarks and short-term forecasts for marketers.
Feature
Chapel Down CEO Andrew Carter is counting on a new appreciation of English wine
Jane Simms sits down with the chief executive of wine producer Chapel Down to talk leadership, building brands and buying British.
Jane Simms
News
Sampling can boost brand performance, finds System1
Product samples in the drink industry have a long-term impact on brand equity, according to research from advertising effectiveness business System1 and bar discovery app Dusk.
News
Kantar launches brand performance tracker
Kantar has developed a brand performance tracker offering daily benchmarks and short-term forecasts for marketers.
Featured company
It is important to recognise and embrace the benefits of working in the market research industry, writes Louise McL… https://t.co/r7qSMTIVKk
Course5 Intelligence secures $28m investment https://t.co/tPodAbFUx1 #mrx #marketresearch
Aspect to launch Manchester viewing facility https://t.co/9ZQBkbPRMN #mrx #marketresearch
The world's leading job site for research and insight
Resources Group
Panel Manager/Panel Recruiter – International Field Research Agency
£Competitive
Resources Group
Strategic Consultant – Behavioural Science & Quantitative methods – Boutique Strategic Consultancy
£30,000– £34,000 + very strong benefits
Resources Group
Quantitative Consultant (SRE to AD level) – Leading Customer Insights Consultancy
£30–50,000
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
The world's leading job site for research and insight
Resources Group
Panel Manager/Panel Recruiter – International Field Research Agency
£Competitive
Resources Group
Strategic Consultant – Behavioural Science & Quantitative methods – Boutique Strategic Consultancy
£30,000– £34,000 + very strong benefits
Resources Group
Quantitative Consultant (SRE to AD level) – Leading Customer Insights Consultancy
£30–50,000
It is important to recognise and embrace the benefits of working in the market research industry, writes Louise McL… https://t.co/r7qSMTIVKk
Course5 Intelligence secures $28m investment https://t.co/tPodAbFUx1 #mrx #marketresearch
Aspect to launch Manchester viewing facility https://t.co/9ZQBkbPRMN #mrx #marketresearch
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
The world's leading job site for research and insight
Resources Group
Panel Manager/Panel Recruiter – International Field Research Agency
£Competitive
Resources Group
Strategic Consultant – Behavioural Science & Quantitative methods – Boutique Strategic Consultancy
£30,000– £34,000 + very strong benefits
Resources Group
Quantitative Consultant (SRE to AD level) – Leading Customer Insights Consultancy
£30–50,000
Featured company
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
RT @researchlive: MRS and MTab partner on training and certification https://t.co/r3ehEDDGRs #mrx #marketresearch
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON