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Research is the answer to the ad gender stereotyping problem
Tom Ewing
International news from the market research, insight and data analytics industry.
News
Microsoft speech recognition achieves new accuracy levels
Amanda Richman new MEC CEO US
Job satisfaction declines after 34
2017 Research Live awards judges revealed
Global consumer confidence on the rise
UK – Job satisfaction peaks for UK workers between 25-34 years old, according to the first findings from Qualtrics’ employee satisfaction survey.
UK – The final line-up of judges for this year’s Research Live awards has been announced.
GLOBAL – Consumer confidence has risen in 41 of the 63 markets measured in Nielsen’s consumer confidence index since the close of last year.
ICM Unlimited welcomes Bland
M3 Global Research promotes two
US – M3 Global Research has promoted Paul Morgan and Antonio Tropea into business development director roles.
News Round Up
GroupM rolls out global viewability standards
Synthesio strengthens social data offer
SSI and Alaska Airlines launch rewards scheme
ABC Network subscribes to Nielsen OOH measurement
Obituary: Ed Ross
Behavioural Insights Team launches executive education programme
Lightspeed unveils network of data partnerships
@RESEARCH LIVE
#mrx leaders from @eBay @FA @paddypower @penguinrandom @O2 @AmazonUK are among new judges on our awards panel https://t.co/qHvHTf5USt
Microsoft speech recognition achieves new accuracy levels https://t.co/mQUxWLxJyo #mrx #marketresearch
Have you received a brief you're passionate about, but it's just not commercially viable? Here's how to make it wor… https://t.co/ZpejKjaZP8
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Opinion
US B2B marketing automation more advanced than Europe
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Most dangerous Winnie the Pooh management type ? Tigger. Knows how to climb trees but not how to get down... https://t.co/Zc3hvqjBfF
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
