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Insight & Strategy
Impact magazine is a quarterly publication for MRS members. You can access Impact content on this website.
How the automotive sector is using market research and insight to transform business.
News
October 2021 issue of Impact published
The Market Research Society has published a digital version of the October 2021 issue of Impact alongside the print edition.
News
Capability gaps creating measurement challenges for advertisers
UK – Media is growing in importance, but advertising leaders are facing challenges due to ‘capability gaps’ in areas including measurement and transparency, according to research from the World Federation of Advertisers.
News
Paul Ballew to lead data at NFL
The National Football League (NFL) has appointed former Ford executive Paul Ballew as chief data and analytics officer, with immediate effect.
RealityMine to open centre of excellence for data science https://t.co/B112xzpDG0 #mrx #marketresearch
Consumer confidence hits another record low https://t.co/ylct3h9Wql #mrx #marketresearch
Bilendi sets up shop in the Netherlands https://t.co/rb2CaRJOMt #mrx #marketresearch
Newsletter
Sign up for the latest news and opinion.
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RealityMine to open centre of excellence for data science https://t.co/B112xzpDG0 #mrx #marketresearch
Consumer confidence hits another record low https://t.co/ylct3h9Wql #mrx #marketresearch
Bilendi sets up shop in the Netherlands https://t.co/rb2CaRJOMt #mrx #marketresearch
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
While images of settling into a relaxing sun lounger ️maybe beckoning, take advantage of our easy-to-book,… https://t.co/2zXQsOJ1mI
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON