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How the travel industry is using market research and insight to better understand customers.
News
Focus on providing information not data, say CEOs
Researchers need to focus on the “so what” when providing data to business leaders, the CEOs of Delta Airlines and American Express told the Qualtrics X4 conference.
Liam Kay-McClean
News
Charity funds PhD research on accessible transport
National disability charity the Motability Foundation has awarded PhD scholarship grants to three doctoral candidates, with lived experience of disability, to undertake research into accessible transport.
Opinion
Disrupt or be disrupted: Dos and don’ts for global consumer brands
By overlooking weaker signals and ignoring people’s needs, brands risk competitors eating their lunch.
Meabh Quoirin
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Media evaluation firm Comscore has increased its revenue in the second quarter but has made a net loss of $44.9m, a… https://t.co/rAHZYxiapz
RT @ImpactMRS: Marginalised groups are asserting themselves in Latin America, with diverse creative energy and an embrace of indigenous cul…
There is no evidence that Facebook’s worldwide popularity is linked to widespread psychological harm, according to… https://t.co/wS1Um3JRS5
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The world's leading job site for research and insight
Resources Group
Quantitative Associate Director – up to £50,000 + Benefits
up to £50,000 + Benefits
AHDB
Retail & Consumer Insight Manager
£40,000–£43,000, depending on experience (FTE)
Resources Group
Research Manager – Environment, Education, Housing, Wellbeing – Social Research Agency
£38 – 48,000 + great benefits
Media evaluation firm Comscore has increased its revenue in the second quarter but has made a net loss of $44.9m, a… https://t.co/rAHZYxiapz
RT @ImpactMRS: Marginalised groups are asserting themselves in Latin America, with diverse creative energy and an embrace of indigenous cul…
There is no evidence that Facebook’s worldwide popularity is linked to widespread psychological harm, according to… https://t.co/wS1Um3JRS5
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
The world's leading job site for research and insight
Resources Group
Quantitative Associate Director – up to £50,000 + Benefits
up to £50,000 + Benefits
AHDB
Retail & Consumer Insight Manager
£40,000–£43,000, depending on experience (FTE)
Resources Group
Research Manager – Environment, Education, Housing, Wellbeing – Social Research Agency
£38 – 48,000 + great benefits
Featured company
Town/Country: Bristol, USA
Email: hello@onepoll.com
OnePoll delivers international market research and communication solutions to global brands, ambitious start-ups and news media outlets . Established since 2003, our experts specialise in optimising online research, working with . . .
Newsletter
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You will be asked to create an account which also gives you free access to premium Impact content.
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The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON