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BE360: how much do you bend the law?
Crawford Hollingworth
Features articles, opinion and the latest trends in market research and customer understanding.
Feature
Human intervention
Bronwen Morgan
‘It’s not brain surgery’
Michael Brown
Sensory overload
Rob Gray
In search of happiness
Andy Dexter
Anxiety in the workplace can be debilitating – but, with the right techniques, it is manageable. Michael Brown shares his experiences and tips for market researchers coping with stress
Consumer insight and research drives business strategy and innovation at International Flavors and Fragrances (IFF) in its quest to create sensory experiences across product categories for consumers. Rob Gray speaks to its global head of insight, Stan Knoops
Successful business strategy needs to include a measure of happiness and a recognition that brand purpose must involve more than just making money, writes Andy Dexter
Consolidation is coming
Jon Priest
He’s not the man he was
Jake Goretzki
News Round Up
News
System1 Research releases digital content tracking system
Next 15 revenue up 16% in H1 2017
Nielsen sues comScore over data use
Charterhouse Research sold to Next 15
Ipsos Connect appoints audience measurement lead
Learning from the margins
Jim Mott
BE360: becoming a more giving society
@RESEARCH LIVE
How #behaviouraleconomics can encourage people to be more honest and responsible citizens @thebearchitects… https://t.co/Jivgcwk300
System1 Research releases digital content tracking system https://t.co/gDuFIZAVEx #mrx #marketresearch
Next 15 revenue up 16% in H1 2017 https://t.co/ZVxHTPaMUn #mrx #marketresearch
Jobs
Association of MBAs Research and Insight Manager c£40,000 plus benefits
Spalding Goobey Associates Global Consumer Insight Manager, Innovations – FMCG Clientside c. £65–75,000 + bonus + excellent benefits
Hasson Associates Qualitative Research Executive £22000–25000
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Opinion
Machines may do the learning, but people do the teaching
Patricio Pagani
Google and Facebook face disruption from GDPR
Turner launches delineate to ‘disrupt’ insight business
Jane Bainbridge
Lastminute.com releases consumer insights tool
GfK overhauls structure and invests in digitisation
Global market research growth highest since 2010
Gender inequality persists in the MR industry, survey finds
Robert Langkjaer-Bain
Coplin exits Microsoft
Two thirds of shoppers want AI to be a priority for retailers
Our thanks to Peter Zezulka, @BBCRadio4 and all our delegates for attending our latest informative Speaker Evening #mrslive
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
