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Alain de Botton in seven
Features articles, opinion and the latest trends in market research and customer understanding.
Feature
Nothing like a timeline to focus the mind
Chris Molloy
The Ambition Gap
Matt Taylor
Rise of the machines
Bronwen Morgan
Lights, camera, action
Jane Simms
An artificial intelligence system is learning to predict behaviour based on information from first-person video footage.
Swiss-born Alain de Botton is the author of multiple books exploring the philosophy of everyday life. He answers Impact's questions on topics including mindfulness, success and social media.
The business model behind the rise of Picturehouse may be unconventional, but Lyn Goleby’s love of cinema has helped the company grow, with ever more inventive ways of tempting people to the movies. By Jane Simms
Smart behaviour change
Claire Maugham
Britain after the referendum
Jane Bainbridge
News Round Up
News
Nielsen adds PPM to local TV measurement
UK digital ad spend set to continue double digit growth
Online ads need 14 seconds of screen time to be viewable
Marketing Sciences Unlimited hires Hiett for client services role
Join the Dots on BBC roster
The data currency
Searching for the small clues
@RESEARCH LIVE
Nielsen adds PPM to local TV measurement https://t.co/oNMXYtTowb #mrx #marketresearch
The rise of data means the research world is changing fast, says @SineadH, so make sure you don't get left behind:… https://t.co/Ix9yuLuG6q
UK digital ad spend set to continue double digit growth https://t.co/QB7VEDK1Am #mrx #marketresearch
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Ben Pask
Network-wide ad blocking illegal, says EU
I truly value the camaraderie I’ve experienced in #MRX, says @MRIAARIM Emerging Leader Award-winner Deborah Klotz: https://t.co/Nkk0DVzEcn
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
