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Features articles, opinion and the latest trends in market research and customer understanding.
Feature
Need to know: Young people’s perceptions of news are changing
Scepticism and self care are shaping how young people think about news in the UK, US and Brazil, qual commissioned by the Reuters Institute has found.
Katie McQuater
News
Behaviorally develops qual offer
Behavioural insights consultancy Behaviorally has launched a set of qualitative products for the packaging design process.
Feature
Insight Alchemy: Tips on triangulation
In our series on how insight alchemy can produce deeper insight, Dr Marie-Claude Gervais, Director at The Foundation and a member of the MRS Main Board, explores how to triangulate data, perspectives, and methodologies to access a golden seam of insight.
Featured company
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Kudos Research are leading providers of premium quality UK and International Telephone Data-Collection. Specialising in hard to reach B2B and Consumer audiences, we achieve excellent response rates and provide robust, actionable, verbatim-rich data. Methodologies include CATI, . . .
The @TweetMRS #ResearchInside campaign is highlighting and celebrating the impact of research This case study out… https://t.co/AYCBS4puBm
Kantar buys Danish shopper data business https://t.co/xqlrl4lN18 #mrx #marketresearch
See and Sherbert enter partnership https://t.co/d3c9pPiz14 #mrx #marketresearch
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The @TweetMRS #ResearchInside campaign is highlighting and celebrating the impact of research This case study out… https://t.co/AYCBS4puBm
Kantar buys Danish shopper data business https://t.co/xqlrl4lN18 #mrx #marketresearch
See and Sherbert enter partnership https://t.co/d3c9pPiz14 #mrx #marketresearch
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
Featured company
Town/Country: London
Tel: +44 (0)20 7490 7888
Kudos Research are leading providers of premium quality UK and International Telephone Data-Collection. Specialising in hard to reach B2B and Consumer audiences, we achieve excellent response rates and provide robust, actionable, verbatim-rich data. Methodologies include CATI, . . .
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
Another exampleof research giving insight into what's really happeningHighly commended > New Consumer Insight MRS… https://t.co/6W1Buu2Hh4
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON