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Insight & Strategy
Columnists
Impact magazine is a quarterly publication for MRS members. You can access Impact content on this website.
Opinion and analysis of the latest trends in market research and customer understanding.
Opinion
More in common: The case for cultural strategy
Cultural strategy is about better understanding and reflecting people’s lives, and making sure brands act on better representation.
Hannah Robbins
Opinion
The power of no: Tackling high workloads
We should all be prepared to say ‘no’ more often in a world of ever-increasing workloads and stress levels.
Louise McLaren
Opinion
The research industry needs refriction
Qualitative research should not shy away from messy realities if it is to deliver insight that truly reflects and understands humanity.
Eve Ejsmont
News Round Up
See All NewsJen Heape, @VixenLabs: "You should be worried about your entire data footprint. The horse has bolted, but we need t… https://t.co/X9w2UiEvuQ
WPP buys influencer marketing agency Obviously https://t.co/bwRPEKa0i3 #mrx #marketresearch
Merkle to handle Standard Life pensions & savings CX https://t.co/7Sd6BImYFH #mrx #marketresearch
The world's leading job site for research and insight
Resources Group
Quantitative Associate Director – Strategic Consultancy
up to £57,000 + strong benefits
Hasson Associates
Senior Insight Consultant, Financial Services
£36000–44000
Resources Group
Qualitative Associate Director – Not-for-profit/Purpose driven clients – Strategy Consultancy
£50–57,000 + great benefits
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
The world's leading job site for research and insight
Resources Group
Quantitative Associate Director – Strategic Consultancy
up to £57,000 + strong benefits
Hasson Associates
Senior Insight Consultant, Financial Services
£36000–44000
Resources Group
Qualitative Associate Director – Not-for-profit/Purpose driven clients – Strategy Consultancy
£50–57,000 + great benefits
Jen Heape, @VixenLabs: "You should be worried about your entire data footprint. The horse has bolted, but we need t… https://t.co/X9w2UiEvuQ
WPP buys influencer marketing agency Obviously https://t.co/bwRPEKa0i3 #mrx #marketresearch
Merkle to handle Standard Life pensions & savings CX https://t.co/7Sd6BImYFH #mrx #marketresearch
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
The world's leading job site for research and insight
Resources Group
Quantitative Associate Director – Strategic Consultancy
up to £57,000 + strong benefits
Hasson Associates
Senior Insight Consultant, Financial Services
£36000–44000
Resources Group
Qualitative Associate Director – Not-for-profit/Purpose driven clients – Strategy Consultancy
£50–57,000 + great benefits
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
The Market Insight Forum takes place at the wonderful Savoy Place, London on 7 Junehttps://t.co/uK1jTPEpAk Registe… https://t.co/XKVI5XZS8H
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON