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Opinion

Opinion and analysis of the latest trends in market research and customer understanding.

Opinion

Reimagining the role of young researchers

Jack Miles

Opinion

Choosing the right benchmarks

Fiona Blades

Opinion

AI-inspired personalised pricing

Professor Steven Van Belleghem

Opinion

Five tips on asking for flexible working

Sinead Hasson

Opinion

Don’t blame research for a lack of innovation

Nick Bonney

Opinion

What time do you call this?

Ryan Howard

@RESEARCH LIVE