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Fraud alert: ghost completes
JD Deitch
Coverage of the Market Research Society's Annual Conference - Impact 2017
Video
What’s the future for opinion polls?
News
Politicians ‘should never make policy on the basis of focus groups’
Ben Bold
Dr Hannah Fry’s top 5 tips on finding and keeping the love of your life
‘Ask for forgiveness, not permission’
Bronwen Morgan
Now for the fun part … gamification goes mainstream
Jo Bowman
Dr Hannah Fry, academic, mathematician and author of ‘The Mathematics of Love’, shared her five top tips for finding love during an entertaining talk on the last day of the MRS annual conference, Impact 2017.
A panel chaired by Mark Earls at the MRS annual conference, Impact 2017, discussed how to drive innovation within an established business.
Fun surveys and online games are breathing new life into market research. The Impact 2017 conference heard how gamification can explain why blondes really do have more fun, and why your next holiday should be in Rome.
Research ethics ‘is not just common sense’
Robert Langkjaer-Bain
Brands ‘must bring something of value’ to social media
News Round Up
IAB Europe and IAB Tech Lab partner on privacy initiative
Further launches qualitative tools
Diversity in ads boosts effectiveness, study finds
New sales hire at Delvinia
MRS updates data transfer guidance
Shining a light on taboo subjects – how research is informing and effecting change
When push comes to shove – how nudge theory is changing behaviour
@RESEARCH LIVE
IAB Europe and IAB Tech Lab partner on privacy initiative https://t.co/Y9i6b6rgR5 #mrx #marketresearch
Further launches qualitative tools https://t.co/DFOL43pcEw #mrx #marketresearch
Diversity in ads boosts performance, Kantar study finds https://t.co/4P9TOzJ7yk #mrx #marketresearch
Newsletter
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ICO releases first two regulatory sandbox reports
Liam Kay
Salama joins Morning Consult board of directors
SAP to launch Qualtrics IPO
Guidance on AI and data protection launched by ICO
Katie McQuater
Vision Critical receives $20m investment
IPA Bellwether: Market research industry analysis
Kantar launches cross-industry ad effectiveness platform
Streetbees appoints COO amid expansion plans
Government awards research contract without tender
RT @FairtradeUK: Women everywhere have been affected by #COVID19, and measures to tackle the pandemic have exacerbated #GenderInequality ac…
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
