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NEWS10 April 2008

E-Rewards strikes deal to tap high-flyers

Partners with Virgin Atlantic to invite Flying Club members to join research panel

UK-- E-Rewards has a struck a deal with Virgin Atlantic to invite the airline's Flying Club members to sign up to its online research panel.

Those who agree to join and take part in surveys will earn ‘miles' to put towards future trips.

E-Rewards already has similar partnerships with Air France/KLM, BMI, Delta Airlines and Continental Airlines, among others.

Through these relationships the panel company is able to reach “real business leaders and decision-makers”, said Kjell de Orr, CEO Europe.

Author: Brian Tarran

Related links:

Former Harris president joins E-Rewards board

Ex-Martin Hamblin boss leads E-Rewards Europe