Feature5 March 2018

Working fast: how entrepreneurs are hacking themselves

Katie McQuater

Tech’s disruptors in Silicon Valley are taking extreme steps to boost their productivity and cognitive function.

Opinion28 February 2018

Actionable insights require greater understanding

Andrew Dalglish

Circle's Andrew Dalglish looks at the trends and requirements for genuinely actionable insights.

News28 February 2018

Harris Interactive launches NPD tool

Market research agency Harris Interactive has launched a product development testing research tool.

News28 February 2018

UK consumer confidence dips in February

Consumer confidence has dropped one point in February to -10, with three of the five measures decreasing, one staying the same and one increasing.

News28 February 2018

Ogury launches Active Insights

Mobile data company, Ogury, has released an app intelligence solution for app publishers called Active Insights.

News28 February 2018

Former STV CEO named chairman at Ebiquity

Marketing and media firm Ebiquity has appointed former STV chief executive Rob Woodward as chairman designate.

News28 February 2018

Dialsmith and Presentation Testing merge

Jane Bainbridge

Market research survey tech firm Dialsmith and research-based comms consultancy Presentation Testing have joined forces to create a new business, Engagious.

News28 February 2018

New CEO for Kantar Australia

Jane Bainbridge

WPP AUNZ-owned marketing communications group Kantar has appointed Jon Foged as its CEO.

News27 February 2018

Time Inc UK sold to private equity

Time Inc UK, magazine and digital publisher of titles including Marie Claire, Country Life and NME, has been sold to private equity company Epiris.

Feature27 February 2018

New transaction

Katie McQuater

The physical and digital have had to merge for Clydesdale and Yorkshire bank owner CYBG to stay relevant. As group innovations and marketing director Helen Page explains, the customer has been put at the centre of the process.

Feature27 February 2018

New transaction

Bronwen Morgan

The physical and digital have had to merge for Clydesdale and Yorkshire bank owner CYBG to stay relevant. As group innovations and marketing director Helen Page explains, the customer has been put at the centre of the process.

News27 February 2018

Jaywing acquires Australian digital agency

Marketing agency Jaywing is to acquire Australian agency Frank Digital.

News27 February 2018

Dyer joins Discuss.io as sales director

Consumer engagement company Discuss.io has announced the appointment of Jason Dyer as global sales director.

News27 February 2018

Nielsen and IPG Mediabrands expand partnership

Nielsen has announced an expanded relationship with Interpublic’s IPG Mediabrands, launching a data and technology agreement that will allow the advertising company to use buyer-based audience data to improve media planning.

News27 February 2018

ZappiStore hires VP of partnerships

Automated insights technology company ZappiStore has appointed Tristan Findlay as vice-president of partnerships.

News26 February 2018

Ipsos hires former French education minister

Ipsos has appointed former education minister Najat Vallaud-Belkacem as deputy chief executive of international research and social innovation. 

News26 February 2018

Google launches mobile site tools

Google has announced the launch of two tools aimed at improving businesses’ mobile performance and released the results of a mobile benchmarking study.

News26 February 2018

Fivefold increase in online video watching in India

Online video consumption has grown by almost five times in the past year as video increasingly becomes the first port of call for mobile data users, according to Hotstar.

News26 February 2018

Futurice appoints Moisala as CEO

Global digital consultancy Futurice has promoted Teemu Moisala to CEO, as it gears up for greater international expansion.

Feature26 February 2018

Revenge of the nerds: the rise of data analytics and insights

The MRS’s one-day Data Analytics and Insights conference in London last week saw a record-breaking attendance. Ray Poynter looks at the emerging themes.

News23 February 2018

Warth appointed MD of Instar Europe

PSL Group has appointed Kelly Warth as managing director of healthcare market research business Instar Europe.

News23 February 2018

Tinyclues secures $18m in Series B funding

Paris-based artificial intelligence ( AI) startup Tinyclues has closed $18m in Series B investment, led by EQT Ventures with participation from Alven, Elaia Partners and ISAI.

News23 February 2018

New Euro panels from Netquest

Online consumer panel company Netquest has launched four new panels in the UK, Germany, France and Italy.

News23 February 2018

Facebook clears up ad metrics

Facebook has announced it is introducing new labels on some of its metrics and measurement tools in a bid to add clarity for marketers measuring campaign performance.

Feature23 February 2018

Wish you were here

Katie McQuater

Research commissioned by the National Trust has reinforced the view that places can play an important role in people’s emotional and physical wellbeing.

News23 February 2018

MaritzCX to manage Fiat's customer journey feedback

Customer experience software and services firm MaritzCX has been selected by Fiat Chrysler Automobiles ( FCA) to manage its customer journey feedback programme for six brands across 21 markets.

News23 February 2018

Research Engine joins Mindsight Direct Partner Programme

Market research platform Research Engine has been selected by digital agency, Isobar, to sell MindSight Direct as part of its partner programme.

News22 February 2018

Employee insights firm StatusToday closes seed investment

UK – Artificial intelligence ( AI) startup StatusToday has completed its seed investment, raising $3.91m, led by Local Globe, supported by Notion Capital and Firstminute Capital.

News22 February 2018

CX research goes beyond usability, finds study

Customer experience research has grown beyond usability testing, according to a study from insights platform UserTesting.

News22 February 2018

Act-On hires SVP of customer success

Software as a service ( SaaS) provider Act-On has announced the addition of Kevin Williams as senior vice-president of customer success.

News22 February 2018

Confirmit appoints Nordics sales VP

Market research software provider Confirmit has appointed Birte Steen as vice-president of sales for the Nordic region.

News21 February 2018

Opinium makes Crouch equity partner

Full service insight agency Opinium Research has made senior research executive, James Crouch, an equity partner in the agency.  

Opinion21 February 2018

The disruptor brand and market research

Disruptor brands aren't just for millennials; there's far more nuance in their appeal. But market research agencies can also learn from this insight. 

News21 February 2018

ComScore ups TV households by 40%

Cross-platform measurement company comScore has grown its TV measurement to more than 69 million TVs in 31 million US homes.

News21 February 2018

B2B International revenue up 28%

Business to business market research agency, B2B International, has reported record growth for 2017, with revenues rising 28% to £10.9m.

News21 February 2018

New funding model for ICO

Jane Bainbridge

The government has announced a new charging structure for data controllers for future funding of the Information Commissioner’s Office ( ICO) based on the relative risk of the data processed by an organisation.

News21 February 2018

Sheffield Hallam and Manchester work on government's BI framework

Sheffield Hallam University will collaborate with The University of Manchester to help tailor public sector services using behavioural insights as part of the new government framework.

News21 February 2018

Livingston leads research at icanmakeitbetter

ISA-owned insight community platform, icanmakeitbetter ( ICMIB), has promoted research director Jeff Livingston to director of research services.

News21 February 2018

20|20 Research hires SSI's Kozlark

Global research tech and service firm, 20|20 Research, has appointed Margaret Kozlark as vice-president of business development.

Feature20 February 2018

BE360: financial feedback

Crawford Hollingworth

How feedback trumps financial education in improving people’s financial capability. 

Feature20 February 2018

BE360: financial feedback

How feedback trumps financial education in improving people’s financial capability. 

News20 February 2018

Google to acquire Xively

Internet giant, Google, has announced that it intends to buy Internet of Things ( IoT) platform, Xively, from LogMeln for $50m.

News20 February 2018

FSG buys Ducker Worldwide

Jane Bainbridge

Information and advisory services business Frontier Strategy Group ( FSG) has acquired B2B research and consulting firm Ducker Worldwide.

News20 February 2018

Netfluential appoints Button as research director

As part of its expansion, consumer insights consultancy Netfluential has hired Tim Button as research director.

News20 February 2018

Join the Dots adds social listening services

Market research agency Join the Dots has partnered with Pulsar to launch social listening tools to its services and hired Ellie Osborne to lead it.

News19 February 2018

Kantar’s Lecomte joins The NPD Group

Information and advisory services company, The NPD Group, has appointed Muriel Lecomte as senior vice-president.

Opinion19 February 2018

Winners and losers

In Scott Galloway’s latest book, The Four: The Hidden DNA of Amazon, Apple, Facebook and Google, he posits the view that the Big Four have amassed “unprecedented power”. Who will the winners and losers of the Big Four be?

News19 February 2018

LivingLens adds emotional and object recognition

Video intelligence platform LivingLens, has launched advanced recognition capabilities to improve consumer video content analysis.

News19 February 2018

PatSnap releases Workspaces cloud platform

Research and development ( R&D) analytics company PatSnap has launched PatSnap Workspaces, its cloud platform to help R&D collaboration.

News19 February 2018

UK financial firms lagging in digital CX

The majority of financial service organisations in the UK are concerned about their ability to identify customers, research from data intelligence company GBG and Forrester has found.

News19 February 2018

Grail Research appoints Stone as CEO

Research and analytics company, Grail Research, has hired Rob Stone as its chief executive officer.

News19 February 2018

Media iQ hires Tray as global CFO

Analytics and technology company Media iQ has appointed MediaCom’s Simon Tray as global chief financial officer.

News19 February 2018

Merkle EMEA hires creative and SEO directors

Dentsu Aegis Network-owned performance marketing Merkle has announced the appointment of two senior hires in EMEA.

Opinion16 February 2018

The GDPR on analytics

With the General Data Protection Regulation ( GDPR) looming, what are the biggest implications for analytics? 

News16 February 2018

Havas launches emotion-led health agency

Havas Group’s healthcare division, Havas Health & You, has announced the launch of a creative agency, Havas Health Plus.

News16 February 2018

Obituary: Steve Taylor

Steve Taylor, managing director of market research data analysis and collection company We Work With Data, died at home on Sunday 20th January 2018. 

News16 February 2018

FirmDecisions hires audit director

Marketing compliance business FirmDecisions has announced the appointment of Park Thomas as audit director for North America.

News16 February 2018

Maru/Matchbox hires Spencer-Steigner

Consumer intelligence company Maru/Matchbox has appointed technology marketing strategist Steven Spencer-Steigner as vice-president of qualitative insights.

News16 February 2018

A third of Brits will exercise right to be forgotten after GDPR

Katie McQuater

Over a third of British people ( 34%) say they plan to exercise their ‘right to be forgotten’ when the General Data Protection Regulation ( GDPR) takes effect on 25 May, according to a study from media agency the7stars.

News15 February 2018

The New York Times launches insights arm

The New York Times advertising and marketing solutions group has announced the launch of nytDemo, a division that builds data and technology solutions for advertisers.

News15 February 2018

New ABC standards for magazine industry

ABC, the Audit Bureau of Circulations, has launched new reporting and standards for consumer, regional, newsbrands and B2B media.

News15 February 2018

CoolTool introduces implicit priming test tool

Neuromarketing insights company CoolTool has announced the launch of an implicit priming test tool to measure subconscious attitudes.

Feature15 February 2018

Collective perspective

Jane Bainbridge

One person’s frustration with employee surveys has led to a new approach to staff insight, using collective intelligence. 

News15 February 2018

Vision Critical names CTO

Customer intelligence software firm Vision Critical has appointed Alan Price as chief technology officer.

News15 February 2018

Foresight Group backs PowerLinks

Advertising technology company PowerLinks has secured £5.48m in Series A funding, led by investment company Foresight Group with participation from angel investors and PowerLinks management.

News15 February 2018

DJS Research hires research director

Market research agency DJS Research has announced the appointment of Jenna Allen as research director.

Opinion14 February 2018

Why brands must market to machines or die

When the tech giants start helping consumers with their purchases, they will become the gatekeepers for brands – so brands now need to think about influencing the algorithms.

News14 February 2018

Euromoney agrees to sell GMID

Business information and events company Euromoney Institutional Investor has reached an agreement to sell its global markets intelligence division ( GMID) to private equity.

News14 February 2018

Dub rebrands to Further

Online market research and technology Dub is rebranding its business to Further.

News14 February 2018

Facebook in breach of German data protection law

A Berlin regional court has ruled that Facebook’s default privacy settings and use of members’ personal data are against German consumer law.

News14 February 2018

Nielsen to buy Ebiquity’s ad intelligence arm

Katie McQuater

Marketing and media firm Ebiquity has agreed to sell its advertising intelligence business to Nielsen for £26m.

News14 February 2018

Remesh hires five new staff

Artificial intelligence market research company Remesh has announced five appointments in sales, marketing, software engineering and data science.

News13 February 2018

Cello Health launches social insight business

Cello Health, the healthcare division of marketing services company Cello Group, has launched a social media insight and analytics business specialising in healthcare and pharmaceuticals.

News13 February 2018

MaritzCX creates chief customer role

Customer experience software firm MaritzCX has appointed Oliver Kipp as chief customer officer in EMEA.

Feature13 February 2018

Commercial break: How ITV understands audience signals

Jane Bainbridge

ITV director of audiences Neil Mortensen has a broad and varied research role, as he looks at everything from programme content to the UK’s changing media landscape.

News13 February 2018

Mindshare UK promotes Stoppani

Mindshare has announced the promotion of Fleur Stoppani to the role of chief client officer.

News13 February 2018

New joiners at The Nursery

London-based agency The Nursery Research & Planning has announced the appointment of four new staff in its quantitative and qualitative teams.

News13 February 2018

Clicksco launches audience management platform

Marketing technology company Clicksco has announced the beta launch of a cloud-based audience management platform, Carbon.

News12 February 2018

ZappiStore and Voxpopme partner on video insights

Automated insights technology company ZappiStore and video insight platform Voxpopme have announced a partnership.

News12 February 2018

Forrester revenue up 3% in 2017

Research and advisory business Forrester has reported total revenues of $337.7m in 2017, an overall revenue increase of 3% ( on a constant-currency basis) compared to 2016.

News12 February 2018

Facebook updates Page Insights

Facebook has announced a change to the way it measures organic reach of pages.  

News12 February 2018

YouGov to launch digital ad platform

Market research business YouGov has announced it is developing a new digital advertising platform, YouGov Direct, to improve consumer data protection and ad targeting.

News12 February 2018

DataXu promotes Mosher

Marketing software firm DataXu has announced the promotion of Tiffany Mosher to the newly created role of chief people officer.

Opinion12 February 2018

Model behaviour

Rory Sutherland

When it comes to determining human behaviour, objective reality is a surprisingly irrelevant variable.

News12 February 2018

Kantar TNS UK hires Microsoft’s Crawford

Kantar TNS has appointed Tom Crawford as insights planner for the UK.

News9 February 2018

Nielsen 2017 revenue up 4.2%

Nielsen has announced revenues of $6.57bn for 2017, up 4.2% ( or 3.8% on a constant currency basis) compared to 2016. Its Q4 revenue for 2017 was up 6.3%.

News9 February 2018

BritainThinks appoints Gill

Insight and strategy consultancy BritainThinks has announced the appointment of Isabel Gill as senior research executive. 

News9 February 2018

Lessons from the Social Media Summit 2018

Katie McQuater

The MRS Social Media Summit 2018 took place in London yesterday, with brands and agencies gathering to discuss and share their insights on the trends shaping social media research.

Opinion9 February 2018

Don't blame the focus group

US academic, Liza Featherstone, wrote a diatribe against focus groups in The Guardian this week, here James Parsons responds to her claims and hopes it doesn't put people off entering the sector.

News9 February 2018

Kadence picks Confirmit Horizons

Marketing insight agency Kadence has selected the tech solution Confirmit Horizons as part of its growth plans for its data and insight business in 2018.

News9 February 2018

StoryStream launches AI platform for brands

Content marketing platform company, StoryStream, has created Aura, an artificial intelligence ( AI) brain for brand building.

News8 February 2018

Nielsen and Tribune Broadcasting in TV measurement deal

Nielsen has reached a deal with Tribune Media division, Tribune Broadcasting, for audience measurement of all Tribune local TV stations and markets as well as its national digital network, Antenna TV.

News8 February 2018

YouGov opens Mumbai office

YouGov has expanded its digital market research network in India with the opening of a new office in Mumbai.

Opinion8 February 2018

Do take notice

Advertising response is all about being noticed, which becomes increasingly difficult in a cluttered media environment where so much is automatically filtered out.

News8 February 2018

Isobar launches MindSight research partner scheme

Global digital agency Isobar has created a partner programme to give research agencies access to its emotional testing platform, MindSight Direct.

News8 February 2018

New marketing and technology leads at MFour

MFour Mobile Research has hired David Constantine as director of marketing and Wendell Hicken as its chief technology officer.

News8 February 2018

Ads more memorable on premium editorial sites than social media

Advertising on premium editorial sites elicits stronger long term memory encoding than ads viewed on social media sites, according to a study commissioned by Newsworks and the Association of Online Publishing ( AOP).

News8 February 2018

Reputation Institute acquires Mettle Consulting

Reputation Institute, the research and advisory firm for reputation, has acquired London-based media analytics company Mettle Consulting.

News7 February 2018

PatSnap joins WIPO patent programme

R&D analytics firm PatSnap has joined the World Intellectual Property Organisation’s ( WIPO) Access to Specialised Patent Information ( ASPI) programme.

News7 February 2018

SIS appoints Meng to manage China

Full-service market research agency SIS International Research has made Anita Meng country manager for China, based in Shanghai.

Feature7 February 2018

Rose-tinted tech

Katie McQuater

Technology is allowing people to connect with the past in exciting ways, with a whole host of nostalgia experiences designed to rekindle memories and help us discover history.

News7 February 2018

Nielsen launches product placement measurement tool

Nielsen has launched a metric for the capture and measurement of product placement across screens and devices.

News7 February 2018

Omnicom Health Group buys Snow Companies

Healthcare marketing and communications Group, Omnicom Health, has acquired patient storytelling agency, Snow Companies.

News7 February 2018

Eyeota hires VP of global platforms

Audience data business Eyeota has appointed Gil Barzilay as vice-president of global platforms.

News6 February 2018

Waitrose ditches customer-selected discounts

Food retail chain Waitrose has decided to close the part of its loyalty scheme that gave myWaitrose members 20% off 10 personally-selected products.  

News6 February 2018

Kantar Consulting releases VR retail tool

Jane Bainbridge

WPP-owned growth specialist, Kantar Consulting, has launched Perfect Category, a technology tool integrating big data with virtual reality ( VR) to help brand owners in the retail space.

News6 February 2018

Creative and media agencies falling short on workplace equality

Advertising LGBT+ network, PrideAM, has called out the lack of creative or media agencies in Stonewall’s Workplace Equality Index as “shameful”.

News6 February 2018

Act-On hires SVP of marketing

Software as a service ( SaaS) provider for marketing automation Act-On has appointed Nina Church-Adams as senior vice-president of marketing.

News6 February 2018

P2Sample launches white label panels

Programmatic sampling company P2Sample has created white label and private label panels so clients can establish their own research communities.

Opinion6 February 2018

Programmatic 2.0: the future of sample

Automation can –  and should –  change the way sampling is done in the market research industry. It can improve reach, accuracy and data reliability.

News6 February 2018

Perlmutter promoted at Open Mind Strategy

Research and brand strategy consultancy Open Mind Strategy ( OMS) has made Leah Perlmutter its director of research.

News5 February 2018

UK adspend rose in 2017

Advertising spend in the UK rose 3.5 % year-on-year in the third quarter of last year, in the 17th consecutive quarter of growth, according to figures from the Advertising Association and WARC Expenditure Report.

Opinion5 February 2018

View from Silicon Valley

Matt Taylor

From academic rigour to social norm reversals, the cultural differences between American and British clients and agencies can be stark.

News5 February 2018

PureSpectrum appoints Hughes to lead European expansion

Online sample marketplace PureSpectrum has appointed Stephen Hughes as managing director EMEA, based in London.

News5 February 2018

Government redesigns behavioural insights framework

The government has launched a framework for behavioural insights, to tailor public services to citizens.

News5 February 2018

Unruly hires Johnston as CEO

Norm Johnston has joined social video ad platform Unruly as CEO, replacing outgoing CEO and co-founder, Sarah Wood.

News5 February 2018

Reimagine acquires Vindale Research Panel

Reimagine Holding Group has bought SayforExample and its online survey community Vindale Research Panel for an undisclosed amount.

News2 February 2018

UK consumer confidence up in January

British consumers have started the year with an upbeat financial outlook, according to GfK’s Consumer Confidence Index.

News2 February 2018

Brown promoted at UM

Interpublic-owned media agency UM ( Universal McCann) has promoted Michael Brown to the role of head of insight.

Feature2 February 2018

Disunited States

Katie McQuater

The fault line between liberals and conservatives in the US – and how people identify themselves – shapes everything from their attitude to advertising, to their propensity for technology.

News2 February 2018

Kadence opens new China and Philippines offices

Marketing insight agency, Kadence International, has expanded its presence in Asia with new offices in Shanghai, China and Manila, Philippines.

News2 February 2018

RealityMine introduces RealLife Media Players

Market research tech and analytics company RealityMine has launched RealLife Media Players –  giving clients detailed insight on video consumption behaviour across devices.

News2 February 2018

Simpson Carpenter boosts analytics team

Research and insights consultancy Simpson Carpenter has announced the appointment of Michelle Li as analytics manager.

News1 February 2018

Sainsbury’s buys Nectar from Aimia

Jane Bainbridge

Supermarket chain Sainsbury’s has paid £60m to Canadian data, marketing and analytics firm Aimia for the Nectar loyalty card business.

News1 February 2018

Financial Times buys Longitude

The Financial Times has acquired a controlling stake in thought leadership and research services business, Longitude.

Opinion1 February 2018

What does real media look like?

Hook Research’s Debbie Bray explains why authenticity is so important to today’s kids and teens.

News1 February 2018

Amazon world’s most valuable brand

With a brand value of more than $150bn, e-commerce business Amazon has overtaken Apple and Google as the world’s most valuable brand, according to Brand Finance.

News1 February 2018

Newbold joins Narrative Health

Healthcare market research agency, Narrative Health, has hired Gillian Newbold as a director. 

News1 February 2018

Eyeota brings in Orr as COO

Audience data business Eyeota has appointed Jill Orr as its chief operating officer.

News1 February 2018

New growth leadership team at Interbrand

Jane Bainbridge

Interbrand’s new CEO, Charles Trevail, has unveiled changes to his leadership team with new roles and promotions to focus on growth.