News28 February 2020

DMA survey highlights gaps in SME GDPR knowledge and compliance

A third of small to medium-sized businesses surveyed by the Data & Marketing Association may not be fully aware of their data protection obligations under GDPR, research from the organisation has found.

News28 February 2020

Revenues down for Comscore but Comcast deal agreed

Cross-platform media measure company Comscore has reported $388.6m revenue for 2019 – compared with  $419.5m for the previous year.

Opinion28 February 2020

Research industry trends from IIeX Amsterdam

A standout from this year's IIeX was the move to bringing insight and other skills in-house, as Zappi's Steve Phillips reports.

News28 February 2020

Are UX and market research merging?

Katie McQuater

With user experience ( UX) research and market research working more closely within organisations, insights and UX professionals from Sky and WeTransfer, along with others, discussed the issue of whether the two teams should be combined, during a panel discussion at IIeX Europe.

News28 February 2020

Sylo and Nielsen join to measure influencers

Third party verification and influencer measurement platform, Sylo, has announced it has joined the Nielsen Connect Partner Network.

News28 February 2020

Consumer confidence up in UK

GfK's Consumer Confidence Index has risen two point to -7 for February – the third month in a row it has increased.

News27 February 2020

Chattermill raises $8m in funding

AI insight platform Chattermill has raised $8m in Series A funding in a round led by DN Capital, Ventech and btov Partners.

News27 February 2020

WPP reports Q4 sales slowdown

WPP's organic sales dropped 1.6% in 2019, with sales slowing down in the fourth quarter of the year, according to the company's preliminary results. 

Opinion27 February 2020

New frontiers: framing effects and contextual sensitivity

Crawford Hollingworth

What situations or individual characteristics might make framing effects stronger or weaker? Researchers are beginning to identify some of these factors, write The Behavioural Architects' Crawford Hollingworth and Liz Barker

Opinion27 February 2020

New frontiers: framing effects and contextual sensitivity

What situations or individual characteristics might make framing effects stronger or weaker? Researchers are beginning to identify some of these factors, write The Behavioural Architects' Crawford Hollingworth and Liz Barker

News27 February 2020

Applause and Infosys partner on UX testing

Software testing company Applause has partnered with digital consulting firm Infosys to launch digital experience testing services for clients.

News27 February 2020

Ipsos 2019 revenue exceeds €2bn but warns on Coronavirus effect for 2020

Jane Bainbridge

Market research business Ipsos has reported revenues of more than €2bn in 2019 – its highest ever and a 14.5% increase on the previous year.

News27 February 2020

Kantar appoints North America managing partner

Insights and consulting company, Kantar, has made Robert Jan d’Hond as managing partner to drive growth for the consultancy.

News26 February 2020

MaritzCX merges with InMoment

Jane Bainbridge

Customer experience ( CX) businesses InMoment and MaritzCX have announced they are joining forces.  

News26 February 2020

Beano Studios launches kids omnibus

Beano Studios, part of publishing company DC Thomson, has launched a kids and youth omnibus.

News26 February 2020

Ex-Nielsen president named as Thomson Reuters CEO

Information business Thomson Reuters has appointed former Nielsen president, Steve Hasker, as its new chief executive officer succeeding Jim Smith.

News26 February 2020

Insights Association calls for additional CCPA changes

The Insights Association ( IA) has declared that further changes are needed to the second draft of regulations implementing the California Consumer Protection Act ( CCPA).

Feature26 February 2020

Centre of the data map

Katie McQuater

Open and crowdsourced data is improving our cities, but there is a balance to be struck between collective benefit and individual rights.

News26 February 2020

Nepa names Fick as CFO

Consumer research and analytics company, Nepa, has promoted Ann-Christine Fick to be its new chief financial officer and member of group management.

News26 February 2020

MightyHive appoints EMEA analytics lead

Media consultancy, MightyHive, has hired Julien Coquet to be its director of analytics, EMEA.

News25 February 2020

Dun & Bradstreet releases B2B buying tool

Data and analytics business performance company, Dun & Bradstreet, has launched D&B Buyer Intent, to help B2B marketing and sales teams identify early-stage buying signals.

News25 February 2020

Comscore and CBS local TV deal renewed

Cross-media measurement firm, Comscore, has agreed a multi-year partnership with CBS's 27 local television stations.

News25 February 2020

Obviously AI launches natural language ML platform

Obviously AI, a no-code, natural language platform using machine  learning and analytics, has launched, designed to help non-technical business users access information and data predictions.

News25 February 2020

MarketVision Research adds to team

Full-service marketing research firm, MarketVision Research, has hired three new people across its teams.

News25 February 2020

InnovateMR boosts global supply team

Sampling business InnovateMR has hired Sandy Casey as senior vice-president, global supply.

News24 February 2020

Data and AI rules needed for policing

The police need national guidance on using data analytics, AI and algorithms to ensure they are being used legally and ethically, according to a report from think tank, Royal United Services Institute ( Rusi).

News24 February 2020

Wipro Digital buys Rational Interaction

Digital transformation firm, Wipro Digital, has acquired full-service digital customer experience ( CX) company, Rational Interaction, for an undisclosed amount.

Opinion24 February 2020

Stick or switch?

Ryan Howard explores what Bayesian survey research would look like.

News24 February 2020

ISBA and MediaSense form strategic partnership

The Incorporated Society of British Advertisers ( ISBA) and global media advisers MediaSense have partnered to give new perspectives on media transformation and performance measurement for its members.

News24 February 2020

Comscore renews Buzzfeed deal

Cross-media measurement firm, Comscore, has signed a renewal agreement with BuzzFeed for its digital audience measurement.

News24 February 2020

Leger appoints customer experience VP

Market research and analytics company Leger has hired Isabelle Blanchet as vice-president, customer experience.

News21 February 2020

EU outlines data strategy and AI plans

The European Commission has published documents outlining its European data strategy and proposals for how to regulate artificial intelligence.

News21 February 2020

Signal AI updates AI tech

Business intelligence and media monitoring company Signal AI has launched an updated version of the artificial intelligence technology.

News21 February 2020

MediaScience sets up qual tech division

Global lab-based audience and consumer research business, MediaScience, has launched Hark Connect – its new division aimed at bringing tech and advanced metrics to qualitative research.

News21 February 2020

Half of UK households subscribe to streaming

Over half of UK homes have a subscription to either Netflix, Amazon Prime Video or Now TV, according to data from television audience measurement organisation Barb.

News21 February 2020

VR/AR opportunities for brands

Two-fifths of UK adults have used augmented ( 39%) or virtual ( 38%) reality to test or view a product they’re considering, according to the latest research from the DMA.

News20 February 2020

Unlimited Group merges Prophecy and DirectionGroup into TMW

Marketing services company Unlimited Group is merging three of its agencies into one, bringing CRM company Prophecy Unlimited and B2B business DirectionGroup Unlimited into its digital agency TMW Unlimited.

Opinion20 February 2020

The squeezed middle

Savanta’s Roger Perowne has been on an acquisition spree. He explains why he thinks it’s the middle sized agencies that need to rethink their business model to survive the current climate.

News20 February 2020

Google to move UK accounts to US

Katie McQuater

Google is planning to move its UK users’ accounts out of Ireland to the US in a move prompted by the UK’s departure from the European Union.

Video20 February 2020

What role does data play in research at Sky, BT and other brands?

We asked delegates at the MRS Sports and Gaming conference how they integrated data into their research methods.

News20 February 2020

GutCheck puts former Nielsen and Kantar exec on its board

Market research and analytics firm, GutCheck, has appointed Rob Wengel to its board of directors.

News20 February 2020

Capgemini acquires Advectas

Tech and digital transformation consulting firm, Capgemini, has bought Scandinavian business intelligence and data science company, Advectas, for an undisclosed amount.

News19 February 2020

Confirmit and Dapresy to merge

Katie McQuater

Nordic private equity firm Verdane Capital IX has acquired customer experience and market research company Confirmit, merging it with data visualisation company Dapresy.

Feature19 February 2020

Making people visible

Katie McQuater

Ghana is preparing for a paperless census as it looks to collect better data and harness innovation to tackle inequality.

News19 February 2020

Trax buys Qopius

Retail analytics firm, Trax, has acquired European AI-based in-store tech firm, Qopius, for an undisclosed amount.

News19 February 2020

Validity appoints customer engagement VP

Customer data business, Validity, has hired Guy Hanson as its vice-president of customer engagement for international.

News19 February 2020

Elizabeth Real named Strativity president

Customer experience company Strativity Group, which was acquired by LRW Group in 2018, has appointed Elizabeth Real as president.

News19 February 2020

Deputy CEOs appointed at Maru/Matchbox

Tech-based global insight business, Maru/Matchbox, has promoted Brian James and Brent Snider to deputy CEO roles at Matchbox North America.

News18 February 2020

US senator proposes data protection agency

Senator Kirsten Gillibrand has called on the country to address a 'data privacy crisis' by introducing a new federal data protection agency.

News18 February 2020

Measure Protocol appoints finance director

Blockchain data marketplace, Measure Protocol, has hired Duarte Simoes de Almeida as its finance director, heading its core financial business functions and strategic planning.

News18 February 2020

Nielsen expands senior team

Nielsen has appointed Sean Cohan as chief growth officer and president, international, as part of a series of executive appointments.

News18 February 2020

Kantar gets Colombia audience measurement contract

Data, insights and consulting firm, Kantar, has agreed with the Ministry of Information Technology and Communications of Colombia ( Mintic) to measure digital audiences of eight regional TV channels.

News18 February 2020

Dataiku picked for Nato AI project

AI and machine learning platform, Dataiku, has announced it is collaborating with Nato’s Allied Command Transformation ( ACT) to be one of the central platforms for building and deploying AI projects.

News17 February 2020

Salama leaves Kantar

Katie McQuater

Eric Salama, chief executive of Kantar, has stepped down from the role with immediate effect, with the executive committee leading the company until a successor has been found.

News17 February 2020

‘No justifiable basis’ for police facial recognition, say MSPs

Members of the Scottish Parliament have said that there is ‘no justifiable basis’ for Police Scotland to use live facial recognition ( LFR) technology, citing concerns over privacy, human rights and data protection.

News17 February 2020

Cledara makes Makki engineering head

Subscription purchase and analytics platform, Cledara, has appointed Zi Makki to lead the company’s engineering team.

News17 February 2020

SurveyMonkey increases full-year and Q4 revenue

Survey software company SurveyMonkey grew its revenue by 21% in 2019, the company reported in its full year financial results.

Feature17 February 2020

The route to local understanding

Tim Phillips

For market research to yield genuine and accurate insights, cross-cultural understanding is essential. This requires considerable translation expertise.

News17 February 2020

NCS appoints product enrichment officer

Consumer packaged goods ( CPG) ad effectiveness firm, NCSolutions ( NCS), has made Jeff Doherty chief product enrichment officer.

News17 February 2020

Columinate rebrands to InSites Consulting South Africa

Insights agency Columinate has rebranded to InSites Consulting South Africa, following its acquisition 18 months ago.

News17 February 2020

Dentsu Aegis buys Media Storm

Media group, Dentsu Aegis Network, has acquired data audience planning and targeting agency, Media Storm, for an undisclosed amount.

News14 February 2020

Efamro appoints Onbright as VP

The European Research Foundation ( Efamro) has elected Elena Onbright as its vice-president.

News14 February 2020

Oliver Dowden named culture secretary

Oliver Dowden has been appointed secretary of state for digital, culture, media and sport, taking over from Nicky Morgan.

News14 February 2020

Nielsen adds to board of directors

Nielsen has appointed Tom Castro and Janice Marinelli to its board of directors.

News14 February 2020

MediaScience hires Uber Eats' Lomax as SVP

Neuro-based audience research firm, MediaScience, has appointed Phillip Lomax as senior vice-president of business development.

News14 February 2020

Kids Insights opens in Brazil

Manchester-based The Insights People's youth market intelligence business, Kids Insights, has extended its global presence by launching in Brazil.

News14 February 2020

Radar raises $20m

Location data start-up Radar has raised $20m series B funding, led by Accel.

News13 February 2020

FTC to study smaller deals made by tech firms

The Federal Trade Commission ( FTC) is researching past acquisitions by large technology companies to evaluate whether it is getting adequate notice of deals.

News13 February 2020

Capgemini buys Purpose

Consulting business Capgemini has acquired social impact agency, Purpose, for an undisclosed amount.

News13 February 2020

Comscore and TargetSmart partner on political segments

Cross media measurement firm Comscore and political data business TargetSmart have joined forces  to create customised political advertising segments to help political agencies better reach target audiences.

Opinion13 February 2020

Simplifying complexity: bringing research in-house

Insights that deliver real business value can come from within organisations themselves, writes Tim Farmer.

News13 February 2020

Lucid launches partner programme

Programmatic sample platform Lucid has launched a global partner programme for supply technology partners as it looks to expand its access to survey respondents.

News13 February 2020

Kin + Carta realigns its business units

Digital transformation company Kin + Carta has relaunched its business units into three strands and made associated changes to senior management roles.

News13 February 2020

MediaSense hires US client lead

Global media advisory firm MediaSense has appointed David Strome as client development director, US.

News12 February 2020

WPP buys martech firm XumaK

WPP’s advertising agency Wunderman Thompson has acquired marketing technology consultancy XumaK.

Feature12 February 2020

Building a framework for brand purpose

Rob Turnbull

Purpose is one of the marketing industry’s favourite buzzwords. Twitter’s Rob Turnbull shares research into what brands should and shouldn’t do when creating purpose campaigns.

News12 February 2020

Ofcom to regulate tech companies as Dawes takes helm

Katie McQuater

Melanie Dawes has been appointed as the new chief executive of Ofcom, as the government announces the watchdog will be given new powers to regulate online platforms such as Facebook.

News12 February 2020

YouGov launches Recommend+

YouGov has released a consumer advocacy product to help marketers dissect and influence brand recommendation called YouGov Recommend+.

News12 February 2020

National statistician considering ‘cheaper’ census alternatives

The next household census in 2021 could be the last of its kind, as a ‘more timely, cheaper’ approach is explored.

News12 February 2020

Former 2CV execs set up The Point

Adam Short, Ollie Willis and Alex Nketiah – all previously working for insights agency 2CV – have co-founded The Point, a global insight agency specialising in tech, entertainment and sport.

News12 February 2020

Glow makes Neil Gupta UK MD

Research technology company Glow has appointed Neil Gupta as UK managing director as it expands into international markets.

News11 February 2020

Senior changes at MTM

Research and strategy consultancy MTM has promoted Caroline Wren to the newly created role of managing director as managing partner Jon Watts steps down.

News11 February 2020

Ipsos buys majority stake in Askia

Jane Bainbridge

Market research company, Ipsos, has acquired a majority stake in market research survey technology firm, Askia.

News11 February 2020

Kantar names former ITV chief Crozier as chair

Katie McQuater

Kantar has appointed Adam Crozier, formerly chief executive at ITV, as its non-executive chairman.

News11 February 2020

Delineate hires new operations director

Insights and data firm delineate has appointed Ché Mainwaring as operations director, to replace Pat McCarthy, who left at the end of last year to pursue other interests. 

News11 February 2020

Savanta buys UK division of Future Thinking

Jane Bainbridge

Next 15-owned global intelligence business, Savanta, has acquired market research and data analytics firm, Future Thinking, for an undisclosed amount.

News10 February 2020

UserTesting appoints senior execs in US & UK

Insight platform UserTesting has appointed Matt Zelen as chief customer officer and Jamie Anderson as chief growth advisor.

Feature10 February 2020

Channelling difference

Katie McQuater

Advertising budgets are being squeezed, but Channel 4 is using extensive research tools to demonstrate the benefits and innovative opportunities associated with advertising on its channel.

News10 February 2020

Upland Software buys Localytics

Cloud-based enterprise work management software firm, Upland Software, has acquired mobile app personalisation and analytics business, Localytics, for $67.7m

News10 February 2020

Directions hires Ebbing as SVP

Independent insights firm, Directions, has appointed Jason Ebbing as senior vice-president, executional excellence.

News10 February 2020

Kantar hires Canada CX lead

Kantar has appointed Cam Baskey as vice-president, client leadership to lead the company’s customer experience business in Canada.

News10 February 2020

Trinity McQueen acquires Blinc

Jane Bainbridge

Insight agency Trinity McQueen has bought content and creative development firm, Blinc Partnerships, for an undisclosed amount. 

News7 February 2020

UK life satisfaction down

Life satisfaction in the UK has fallen for the first time in eight years, compared with the year before, according to the latest personal wellbeing data from the Office for National Statistics ( ONS).

News7 February 2020

Medallia buys LivingLens for $26m

Jane Bainbridge

Experience management company, Medallia, has bought video feedback platform LivingLens for $26m in cash.

News7 February 2020

BritainThinks hires Bottomley

Insight and strategy consultancy BritainThinks has appointed Jennifer Bottomley as associate director.

News7 February 2020

TripAdvisor product exec joins Nielsen

Nielsen has appointed Eric Bosco as chief product officer for the company’s Global Media division, as it looks to unify its product strategy.

News7 February 2020

CRIC seeks feedback on standards and procurement

The Canadian Research Insights Council ( CRIC) has recommended changes to the Canadian government's standards and procurement tools for public opinion research ( POR).

Opinion7 February 2020

2020: the year of change – or more of the same?

Which New Year's resolutions are likely to stick and which ones are wishful thinking?

News7 February 2020

605 launches TV analytics platform

Television measurement and analytics firm, 605, has released 605 Platform, a web-based audience measurement and analytics application.

News6 February 2020

Tech platforms should be required to share data, says CDEI

The Centre for Data Ethics and Innovation has called for social media companies to be compelled to share their data with independent researchers to inform government policy on the effects of online targeting.

News6 February 2020

Informa Tech forms research business Omdia

Informa Tech, the technology division of B2B information services group Informa, has launched a research company, Omdia, following its merger with IHS Markit’s telecoms, media and technology research brands.

News6 February 2020

FieldworkHub hires client services head

Global fieldwork agency FieldworkHub has appointed Anna Eibach as head of client services.

News6 February 2020

SIS boosts Hamburg office

Global full-service market research and market intelligence firm SIS International Research has made Elvis Xhebexhia manager of operations based in Hamburg, Germany.

News6 February 2020

Maru/Blue launches global sample quality certification

Data services firm, Maru/Blue, has established a market research quality initiative with the launch of its global sample quality certification programme.

News6 February 2020

Simpson Carpenter expands automotive division

Full-service research and insights consultancy, Simpson Carpenter, has hired three new people to boost its rapidly growing international automotive division. 

News5 February 2020

Strong named chair of MRS Delphi Group

Colin Strong, global lead for behavioural science at Ipsos, is the new chair of the Market Research Society’s think tank, The Delphi Group.

News5 February 2020

Colmar Brunton to be merged into Kantar Australia

Following WPP AUNZ’s sale of its data investment businesses as part of WPP’s global sale of Kantar, market research agency Colmar Brunton will become part of Kantar.

Opinion5 February 2020

The data story for the 1975 vs. 2016 EU referendum

Paul Edwards reports from Sir John Curtice's presentation at this year's AMSR event, held in London yesterday.

News5 February 2020

QualWorld pushes global expansion

Independent healthcare qualitative fieldwork agency, QualWorld, has extended its physical presence to 12 countries globally, including Sweden, Poland and India.

News5 February 2020

ResearchBods appoints head of media research

Strat7 Group's customer data and intelligence agency, ResearchBods, has appointed Frances Revel to the newly created role of head of media research.

News5 February 2020

Accenture shuts media auditing business

Management consultancy Accenture is to close its media auditing arm by the end of August.

News5 February 2020

BMG appoints Samson to lead qual

Independent research agency BMG has appointed Neil Samson as its qualitative research director.

News4 February 2020

Children's digital independence driven by mobile

Children are becoming more digitally independent at a younger age and parents are more likely to talk to children about their online safety, Ofcom’s latest Children’s Media Use and Attitudes research suggests.

News4 February 2020

ITV hires data chief from Channel 4

Broadcaster ITV has appointed Channel 4’s Sanjeevan Bala as group chief data and AI officer, effective from May 2020.

News4 February 2020

AMSR names Barwise chairman

The Archive of Market and Social Research ( AMSR) has elected Patrick Barwise as chairman of its board of trustees, succeeding Liz Nelson.

News4 February 2020

YouthSight extends panel to include young teens

Gen Z research agency YouthSight has expanded its UK research panel of 16-30 year-olds to include 13-15 year-olds for the first time.

News4 February 2020

Maritz sells mystery shopping arm to Ipsos

Ipsos has acquired the mystery shopping business of the Maritz group for an undisclosed sum.

Feature3 February 2020

Banking on insight

Katie McQuater

Paul Smith, director of customer insight and marketing data for Royal Bank of Scotland Group, wants the bank to look forward rather than back, and is counting on insight to enable that. 

News3 February 2020

DBM hires Zubevich as CEO

Financial services research consultancy DBM Consultants has appointed National Australia Bank’s Kipling Zubevich as chief executive.

News3 February 2020

Avast closes down Jumpshot

Anti-virus company Avast is closing its marketing analytics subsidiary Jumpshot, following media reports that it sold web browsing data on users.

News3 February 2020

Dentsu Aegis Network acquires identity firm 4Cite

Dentsu Aegis Network has acquired identification and data services company 4Cite Marketing, which will become part of performance marketing company Merkle.

News3 February 2020

CIMM launches TV attribution best practice research

The Coalition for Innovative Media Measurement ( CIMM) has begun a study focused on how different TV data inputs vary and impact attribution results, with the aim of defining best practices for attribution models.

News3 February 2020

The Nursery makes promotions

Brand and communications research agency The Nursery has promoted five members of its team to research managers.