News20 December 2001

BARB panel deadline slips

TV measurement body BARB has told users it will still launch its new service at the beginning of the year even though it does not expect to supply viewing data from everyone on its panel until February.

Feature1 August 2001

FIRM serves an ace

Feature1 August 2001

A view from the board room

News1 April 2001

BBC dismisses MORI critique

News21 December 2001

Marketing outlook worsens

Budgets are being cut for all marketing activity according to the latest poll of members by the Chartered Institute of Marketing.Business confidence has reached a record low according to the CIM's most recent quarterly trends survey. Expected sales growth for the coming year is the lowest it has been since the CIM started sampling member opinions in 1994.