News Archive

News21 January 2022

Consumer confidence drops amid cost of living concerns

Consumer confidence has fallen four points in January as fears mount over the impact of rising inflation, higher fuel bills and increases in interest rates, according to GfK’s consumer confidence index.

News21 January 2022

Marketing spend rises despite Omicron

Spending on marketing and advertising has slowed amid the spread of the Omicron Covid-19 variant but is still on an upward trajectory, according to the latest Institute of Practitioners in Advertising (IPA) Bellwether report.

News21 January 2022

New executive team at Cint

Colette Doyle

Cint has announced details of its new executive team following the completion of the acquisition of Lucid.  

News21 January 2022

PureSpectrum hires central Europe sales director

Market research and insights platform PureSpectrum has expanded its team in Europe, Middle East and Africa (Emea) by appointing Sebastian Wezel as sales director, central Europe.

News21 January 2022

Obituary: John Downham

Peter Mouncey

John Downham, who had been a member of the MRS since 1953, and who worked for BMRB as its first research officer before joining Unilever’s client-side operation, has died. He was 97.

News20 January 2022

Merkle B2B merges Gyro and Merkle DWA

Colette Doyle

Customer experience management (CXM) company Merkle has integrated B2B agencies Gyro and Merkle DWA, retiring the brand names and creating a new entity under the name Merkle B2B. 

News20 January 2022

Iterable expands leadership team with new chief marketing officer

Colette Doyle

Cross-channel marketing platform Iterable has appointed Adriana Gil Miner as chief marketing officer (CMO).

News20 January 2022

Schlesinger launches insights tool

International data and research services business Schlesinger Group has produced a tool to provide large-scale insights in real time.

News20 January 2022

Verve makes promotions amid increased growth

Community panels and digital research firm Verve has seen growth rise around 28% as it announces several promotions, including Melissa Birkett as research director.

News19 January 2022

Alida partners with Rybbon on employee engagement

Colette Doyle

Total Experience Management (TXM) specialist Alida is to partner with Rybbon, a provider of digital rewards.