NEWS10 October 2011

Vision Critical signs Sparq deal in Italy

Europe Technology

ITALY— Vision Critical has reached a deal with Demoskopea that sees the Italian research agency use Vision Critical’s Sparq platform to build community panels for clients.

Demoskopea CEO Fabrizio Angelini said access to the technology would help address the needs of Italian companies who “continuously face the challenge of engaging with their customers and harnessing insights found from market research”.