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NEWS10 September 2015

Lightspeed GMI expands survey programming platform

News North America

US — Lightspeed GMI has announced the expansion of its survey programming platform, QuestionArts, to all of the company’s operating markets.

This comes as the company marks its first anniversary of unveiling its unified brand, following Kantar-owned Lightspeed’s acquisition of online panel and survey technology provider GMI in 2011.

In order to support this rapid expansion, the company has hired Melissa Moxley as its new global product lead, and Steven Walsh as global technology lead.

“We are committed to having world-class survey programming in place to deliver our value proposition to the market as Lightspeed continues to scale and grow globally,” said Jon Puleston, vice president of innovation (pictured). “Both Melissa and Steven personify our company values with a passion for impact, while consistently advocating for our clients’ success. Through their leadership, we will continue to evolve our core offerings.”

@RESEARCH LIVE

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