Bogan returns to Kurt Salmon from retailer Macy’s where she led omnichannel strategy and process development for Macy’s and Bloomingdale’s. Prior to the retailer she was a partner at Kurt Salmon where she led the firm’s consumer insights work.

The consultant’s head of retail and consumer products group in North America Madison Riley said: “We’re very excited to welcome Michelle back to Kurt Salmon. She will help our clients navigate a constantly changing retail environment, strengthen their operations and develop overall strategies for growth.”