NEWS28 May 2009
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
Insight & Strategy
Columnists
Impact magazine is a quarterly publication for MRS members. You can access Impact content on this website.
US— Dedric Choi has been appointed vice president of partnerships and strategy at predictive marketing agency [x+1 ].
He joins the firm from creative marketing shop Digitas, where he was vice president of the strategy and analysis team.
Before working at Digitas, Choi was in charge of strategic analysis at children’s book publisher Scholastic.
In his new role he will be responsible for the firm’s relationship with third-party platform and data providers.
Stephano Kim, [x+1 ]’s chief operating officer, said: “Dedric’s expertise in strategic planning and analysis will be a tremendous asset. It is rare to find someone with the combination of business, analytics, technology and media experience that Dedric has.”
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
It is important to recognise and embrace the benefits of working in the market research industry, writes Louise McL… https://t.co/r7qSMTIVKk
Course5 Intelligence secures $28m investment https://t.co/tPodAbFUx1 #mrx #marketresearch
Aspect to launch Manchester viewing facility https://t.co/9ZQBkbPRMN #mrx #marketresearch
RT @researchlive: MRS and MTab partner on training and certification https://t.co/r3ehEDDGRs #mrx #marketresearch
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments