The money will be used to fund Socialbakers’ “aggressive” growth plans in the social media monitoring sector. Earlybird general partner Jason Whitmire will take a seat on the company’s board of directors.

Socialbakers co-founder and CEO Jan Rezab (pictured) said: “The funding from Earlybird enables us to accelerate the business growth of our software-as-a-service based social media platform and further strengthens our position in the most important global markets.”