NEWS4 October 2010

Populus hires Diamond, ex-ICM, for data solutions venture

People UK

UK— Patrick Diamond, the former managing director of ICM Direct, has joined opinion polling and research firm Populus, Research has learned.

He is understood to be playing a key role in the establishment of a new business, called Populus Data Solutions – but specifics of the venture are being kept under wraps for the time being.

Diamond left ICM Direct this summer after 11 years with the company, which is the telephone and online data collection arm of the ICM Group.

He was replaced as MD by Gareth Nicol, the former managing director of Fieldwork International Healthcare.