Peekator adds AI analysis

UK – Market research technology company Peekator has built in generative AI-based analysis to its survey platform.

Question marks speech bubble curiosity responses answers conversation jan 2026_crop

The change will mean users can explore their survey data using conversational questions.

Users can now ask questions in natural language and generate structured outputs tables, summaries or deeper analysis, based on their data sets. The AI also shows the source question behind each result.

Peekator said its aim was to ‘significantly reduce the time from data collection to insight’ and make advanced analysis accessible to a wider group of users.

Peekator has also updated the platform to include a new way for users to share results externally, via shareable dashboard links that researchers can customise to decide which sections to include.

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