NEWS15 November 2013

Nielsen ‘making layoffs’ after Arbitron buy

M&A North America

US — Mediapost reports that Nielsen has begun laying off staff following the completion of the takeover of the radio ratings firm Arbitron.

A Nielsen spokesman confirmed that headcount reductions were underway, but declined to comment on how many people were being let go. Mediapost puts the job cuts at more than 500, spread across both businesses.

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Nielsen bought Arbitron in a $1.3bn deal in September.