NEWS12 October 2012

Macdonald Hotels & Resorts join BDRC trackers

New business UK

UK— Macdonald Hotels & Resorts has signed up to use BDRC Continental’s VenueVerdict and Meetings Benchmark Tracker programmes, which will give the chain insight into the effectiveness of its enquiry handling techniques and feedback on its meetings and conference facilities.

The Meetings Benchmark Tracker will also benchmark feedback about Macdonald’s meetings and conference facilities against those of competitors in the sector.

Ruaridh Macdonald, operations, sales and marketing manager at the chain, said: “As a market leading hotel group, Macdonald Hotels & Resorts is firmly focused on the quality of its product and service delivery.”