NEWS9 October 2014

Kinesis and Paradigm Sample in app partnership

News North America

US — Kinesis has entered a partnership with Paradigm Sample to integrate Paradigm’s Ideashifters app with Kinesis’ product suite.

The app, which offers check-in, barcode scanning and geolocation functionality, has been designed to track impulse purchases and “instant consumables”.

The two companies will target retailers and their research partners.