DIY survey provider AYTM targets marketing agencies
The new ‘white label’ service is aimed at marketing and communications agencies who want to incorporate market research into their offering to end clients.
Lev Mazin (pictured with co-founder David Handel), co-founder and CEO of AYTM, said creative agencies could now “make research an essential part of the science that backs up their art and create a new revenue stream”.
AskYourTargetMarket offers a self-service online survey tool backed up by its own panel of US consumers.
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