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Why complex modelling is rubbish
Ryan Howard
Robert is a former deputy editor of Research Magazine and Research-Live.com
Robert Langkjaer-Bain
Editorial
News15 March 2017
Research ethics 'is not just common sense'
Brands 'must bring something of value' to social media
‘People thought history didn’t matter anymore. Now it’s back’
Are opinion polls fit for purpose?
News14 March 2017
How research can keep up in a fast-moving world
Market research 'should stop calling itself market research'
News10 March 2017
FocusVision upgrades video content management system
US and UK industry bodies come together to clean up digital advertising
Andrew Edsall joins SIS to lead new Tokyo office
News9 March 2017
Meetrics to verify Facebook ad viewability
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Daily Weekly Both
In the age of big data-if you want to thrive as a market researcher-your statistical skills need to be up to scratc… https://t.co/cSOT2AlVIC
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
