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NEWS16 May 2017

Dentsu Aegis acquires media.at

Europe M&A Media News

AUSTRIA – Dentsu Aegis Network has signed an agreement to acquire media.at, a media agency based in Austria.

Media.at, founded in 1975 and based in Vienna, has a staff of 70.

The agreement, signed with A1 Telekom Austria Aktiengesellschaft, Österreichische LOtterien Gesellschaft m.b.H., Österreichische Post Aktiengesellschaft, P.S.K. Beteiligungsverwaltung GmbH and VI Verwaltungs- Beteiligungsgesellschaft m.b.H., will see media.at integrated into Dentsu Aegis’ local operations. 

"I am extremely impressed by media.at’s team and leadership," said Lars Bo Jeppesen, CEO, Dentsu Aegis Network Nordics, Central and Eastern Europe (pictured). "Their long-standing ability to combine media thinking and consulting excellence means they can deliver solutions that matter today, knowing what lies ahead.

"Media.at is a highly complementary fit to Dentsu Aegis Network’s capability, and will help us take a big step towards our 2020 vision of winning in the digital economy. We look forward to working together with the management and the team to deliver significant growth for our clients.”

The completion of the acquisition is subject to regulatory approval. Terms of the deal have not been disclosed.

@RESEARCH LIVE

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