Confirmit and LivingLens form partnership
Video capture and analysis will now be available within Confirmit Horizons for market research studies, voice of the customer programmes and voice of the employee programmes.
The results of video data collection and analysis will be combined with existing feedback and research methods to deliver deeper insights.
“With our partnership with LivingLens, we enable MR and CX professionals to harness the power of video," said Terry Lawlor, EVP product management at Confirmit.
"Users will be able to gain an enhanced, qualitative and actionable view into the behaviour, attitude and opinions of respondents, customers and employees, on a global scale.”
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