YouGov Group revenue up 8%

According to preliminary results for year ended 31 July 2014, the Group’s revenue increased from £62.6m in 2013 to £67.4m in 2014. Its adjusted operating profut has seen a 24% increase.

Other specific results include:

• Revenue from Data Products and Services up by 30%; now represents 29% of total ( 2013: 24%)
• BrandIndex revenue increased by 53% to £8m
• Omnibus revenue increased by 20% to £8.8m
• Revenue from Custom Research up by 1% to £47.7m

“We’re delivering what we set out to at the beginning of the year,” said YouGov chief executive, Stephan Shakespeare. “Data products and services are growing well, with the profit contribution from these higher margin businesses matching custom research for the first time.

“We have started the current year well and the board remains confident in YouGov’s ability to continue to deliver upon its strategy going forwards.”