NEWS12 April 2012

Webtrends enters Hong Kong through Inetasia deal

Asia Pacific

HONG KONG— Web analytics firm Webtrends has struck a re-selling deal with digital marketing consultancy Inetasia.

Inetasia will now be Webtrends’ preferred partner and distributor of products in Hong Kong, while giving Webtrends access to its network of offices across the Asia Pacific region.

Webtrends will also have access to Inetasia’s client portfolio, which includes names including HSBC, Mercedes, Cigna, and China Light and Power.

Gregory Smythe, founder and CEO at Inetasia, said: “We have a great amount of experience with Webtrends solutions and an enormous amount of respect for the company and its products. We’re eager to represent their interests in APAC more fully through this partnership and remain highly optimistic about Webtrends’ potential in this market.”

Webtrends’ CEO Alex Yoder (pictured) said: “Our expansion to Hong Kong is yet another indication of the growing demand that we’re enjoying for our products and solutions.”