NEWS14 April 2010

The art of research


This year’s Research Liberation Front (RLF) event, timed to coincide with our own Research 2010: The Annual Conference, celebrated the art of research – that is the collages, videos, mood boards, diaries and assorted materials produced by respondents and agencies in their quest to unearth consumer insights.

RLF member, blogger and planner John Griffiths captured the exhibition on film for those who missed it:


Raiders of the Lost Art

Research blogger and RLF co-conspirator Steve Phillips has previously covered the event here and here.


1 Comment

12 years ago

Great stuff, John, very inspiring.

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