Odendahl (pictured) was formerly owner of Unity Field & Organisation, and had spent seven years away from the market research industry before taking up her new role at Schöttmer working as a stress management coach, executive assistant and as a property manager in the real estate industry.

Schöttmer – Research Hub is a start-up run by the Schöttmer Institute in Hamburg, and which offers modular market research services support for research agencies, advertising, innovation and design agencies as well as research professionals.

Odendahl’s appointment follows the recent appointment of former managing director of Schlesinger Group Germany Stephan Schmid as unit director.

Hans Schöttmer, founder at Schöttmer Institute, said: “Saloumeh Odendahl has more than 17 years of expertise in organising and coordinating national and international market research studies.

“We are very pleased to have her join our team as senior operations manager. We are now ready to cast off after the successful launch in 2021 and full speed ahead into year 2022.”