NEWS4 March 2021
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
Insight & Strategy
Columnists
Impact magazine is a quarterly publication for MRS members. You can access Impact content on this website.
NEWS4 March 2021
US – Data collection and research services company Schlesinger Group has developed a qualitative technology to allow researchers to conduct in-facility research online.
The service, ‘Moderate Anywhere’, can be used to host focus groups with respondents in Schlesinger Group’s network of US research facilities, while streaming live two-way video to the moderator.
Clients using the tool can join research sessions via a ‘backroom’ feature and share feedback at the time.
Isaac Rogers, chief innovation officer, Schlesinger Group, said: “We recognised the need for researchers to continue critical in-person projects, but travel restrictions are making this challenging.
“We’ve developed a method to allow real-time up-close streaming of a focus group experience to a moderator and research team located anywhere in the world.”
The company said it is waiving its fees for the tool until 31st July 2021.
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
Crawford Hollingworth explains why defaults aren't always what they're made out to be in behavioural science:… https://t.co/ykPn2tQu6o
Research during the war in Ukraine showed the value of empathy https://t.co/Eqri5PTpPB #mrx #marketresearch
ESRC and AHRC partner on research commercialisation project https://t.co/5HJ64tHze0 #mrx #marketresearch
The world's leading job site for research and insight
Hasson Associates
Research Executive, Clientside role
£23000–32000
Hasson Associates
DP Analyst
£30000–38000
Resources Group
Research Manager – Technology Research – Fully remote Agency!
£Strong according to expereince + bonus + strong benefits
Featured company
Town/Country: London
Tel: +44 (0)20 7490 7888
Kudos Research are leading providers of premium quality UK and International Telephone Data-Collection. Specialising in hard to reach B2B and Consumer audiences, we achieve excellent response rates and provide robust, actionable, verbatim-rich data. Methodologies include CATI, . . .
Related Articles
RT @TweetMRS: Our members sign up to MRS to demonstrate their commitment to high quality research. For over 60 years the MRS Code of Conduc…
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments