Schlesinger acquires technology-led sample provider

US – Schlesinger Group has added Canada-based programmatic sample provider Opinion Capital to its global sample and research technology (ResTech) portfolio.

Head shots of Steve Schlesinger & Vincent Dupuy

Opinion Capital specialises in Application Programming Interface (API) integration between market research companies looking to match sample research projects to respondents.

Focused on unique sample sourcing and user experience, the Montreal-based company gives clients the tools to scale and leverage multiple programmatic connections for panel recruitment and online sample delivery.

Commenting on the acquisition, group chief executive Steve Schlesinger (pictured above left with Opinion Capital president Vincent Dupuy) said, “As we continue to invest in innovative ResTech and unique sample access, the addition of Opinion Capital to our group enhances our best-of-breed panel building and survey sampling capabilities for our clients.

“The first-party data assets, talent and technology that this team brings are a perfect fit to underscore our position as a leading global provider of sample and end-to-end digital quantitative solutions.”

We hope you enjoyed this article.
Research Live is published by MRS.

The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.

Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.

For example, there's an archive of winning case studies from over a decade of MRS Awards.

Find out more about the benefits of joining MRS here.

0 Comments

Display name

Email

Join the discussion

Newsletter
Stay connected with the latest insights and trends...
Sign Up
Latest From MRS

Our latest training courses

Our new 2025 training programme is now launched as part of the development offered within the MRS Global Insight Academy

See all training

Specialist conferences

Our one-day conferences cover topics including CX and UX, Semiotics, B2B, Finance, AI and Leaders' Forums.

See all conferences

MRS reports on AI

MRS has published a three-part series on how generative AI is impacting the research sector, including synthetic respondents and challenges to adoption.

See the reports

Progress faster...
with MRS 
membership

Mentoring

CPD/recognition

Webinars

Codeline

Discounts