Baid (pictured) joins from The Research Partnership, where he was managing director for the pharma research agency’s US operations.

Before this, he had spells at Genactis where he was a senior director, and Frost & Sullivan where he was a senior consultant.

Roger Green, president and CEO of Roger Green & Associates, said: “Ajit Baid is a first-rate research executive and client lead with an extensive domestic and global expertise in converting qualitative and quantitative findings into strategies clients can execute.”