NEWS3 January 2013

PRS promotes Mantashian to VP of qual

North America People

US — Packaging and shopper researcher firm Perception Research Services (PRS) has promoted Jenic Mantashian to the newly created role of vice president of qualitative research.

Mantashian (pictured) will oversee PRS’s global qualitative business, with full responsibility for profit and loss management and training of the qualitative team, which includes 10 in-house moderators and over 25 executives across North America, Europe and Asia.

She joined PRS in 2000 and was subsequently promoted to director of qualitative research, where she managed studies on behalf of clients in the food, beverage, personal care, healthcare, software and service industries.