McClure (pictured) was previously vice-president of sales at Behaviorally before taking up her new role.

Sarah Heitz has been promoted to vice-president, customer success, from insights director for customer success at the company, and is based in Geneva, Switzerland.

Katherine Manzano has been named vice-president finance, having previously held the role of controller.

Domenic Roccasanta has been promoted to project management, team lead, while Jodie Derbyshire has become insights analyst, having previously been an insights associate.

Brent Snider, managing director, global business development at Behaviorally, said: “These global team members have consistently demonstrated exceptional expertise, strategic thinking, and commitment.

“Their new roles reflect not only their achievements to date but also our confidence in their ability to shape the future of Behaviorally.”