Burgess joins the agency following a five-year spell with FreshMinds where he held the role of head of consumer research and worked with clients including Warburtons, Royal Mail and General Mills.

Some of the most recent projects he has worked on include repositioning a global snacking brand for the French market and co-creating a new ice cream products for mums.

Doron Meyassed, Promise Communities’ founder and director, said: “Phil has an impressive record of achievement, from profound creative thought to practical hands-on implementation. We look forward to him bringing these qualities to his work and foster the rapid growth of Promise Communities.”