30 August 2012
P&G’s Chien joins Ipsos ASI China as MD
CHINA— Eddie Chien, a 20-year research veteran of Procter & Gamble has left the consumer goods giant to join Ipsos ASI.
Chien becomes managing director of the advertising and branding research company in Greater China.
He was previously associate director of global consumer and market knowledge for P&G, and held similar regional and country specific roles within the company before that.
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