NEWS1 February 2022

Onclusive appoints CEO to lead global media monitoring business

News People UK

UK – Newly-formed global media monitoring and measurement business Onclusive has appointed Manuel Moerbach as chief executive officer. 

Manuel_Moerbach head shot

Moerbach (pictured) started his career in publishing at Axel Springer SE and then moved to Jahr Top Special Verlag, before joining market and consumer data specialist Statista in 2009 when it was a five-person start-up.  During his time at Statista, he was responsible for its growth, with the company evolving to have over 1,200 employees and more than 25,000 customers.

Along the way, Moerbach drove significant global expansion from its European base, starting up businesses in the US and southeast Asia to create one of the world’s leading business information platforms. For the last eight years, he has been based in New York and will now move to London to take up his new role. 

Onclusive launched in January following the acquisitions and merger of Kantar’s Reputation Intelligence business, US-based analytics firm Onclusive and media relations platform PRgloo by tech investor Symphony Technology Group (STG). The combined company is a new global media monitoring, measurement and workflow management partner for PR and communications.  

STG managing director JT Treadwell commented: “We are thrilled to have Manuel join our team. His excellent, highly successful experience leading the global growth expansion of Statista is a terrific analogue for the ambitions we have with the new Onclusive; we look forward to building this platform together with him and the rest of the leadership team.”