NEWS25 July 2022

Onclusive acquires Digimind

M&A News UK

UK – Media intelligence business Onclusive has acquired social listening and intelligence platform Digimind for an undisclosed fee.

Big fish eating smaller fish

The acquisition will improve Onclusive’s social media monitoring, insights and analysis capabilities, the company said in a statement.

All Digimind staff will remain at the company following the acquisition, with the company headquartered in Grenoble, France, and additional offices in New York, Amsterdam, Paris, Madrid, Buenos Aires and Singapore.

Onclusive was formed at the start of this year following the acquisition and merger by Symphony Technology Group of Kantar’s Reputation Intelligence business, PRgloo and the legacy Onclusive.

Digimind’s technology uses artificial intelligence tools and machine learning to provide global social media listening and analysis across major social platforms.

Support for the transaction was provided by Main Street Capital and Stellus Capital Management.

Manuel Moerbach, chief executive at Onclusive, said: “Since the launch of Onclusive at the start of the year, we have been on an exciting journey, striving to provide our clients with the best media measurement and management tools.

“Incorporating Digimind into our portfolio is the critical next step on that trajectory, significantly enhancing and delivering the social media capabilities our clients are seeking.”

Paul Vivant, chief executive and co-founder at Digimind, said: “When I started Digimind more than 20 years ago, I could never imagine that we would be where we are today.

“I look forward to bringing our best-in-class social media listening offer to an expanding client base and to integrating our capabilities and expertise with Onclusive in the near future.”