Omnibus to follow university leavers entering the world of work
The omnibus runs weekly with 1,000 respondents. The company already runs an omnibus survey of university undergraduates and alongside the new young professionals service, it has also launched an All Youth omnibus of young people between the ages of 16 and 24.
OpinionPanel managing director Ben Marks said: “Young professionals are a group of particular interest to our clients, while youths aged 16-plus are obviously a very interesting group for both social policy researchers and marketers – and they are notoriously difficult to reach.”

We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments