NEWS21 February 2017

O&M acquires stake in Eightytwenty

M&A News UK

UK – WPP-owned Ogilvy & Mather has bought a stake in its digital communications partner in Ireland, Eightytwenty Customer Experience for an undisclosed amount.


The Dublin-based agency employs more than 30 people and has developed a model combining creative, data, performance media and technology to design and deliver campaigns.

O&M and Eightytwenty have been working together since 2015 and this purchase will enhance O&M’s creative, digital and technology offering to its local and international clients.