Aronstam had been managing director of Future Thinking’s communicate division in the London office, having been with the company for 19 years.

She joined Future Thinking from Mori; prior to that, she had been at Research Quorum. 

Jon Priest, Future Thinking’s CEO, said: “The news of Suzy’s passing is unutterably sad and our thoughts at this time are with Mike, their two children and close family.

"Suzy was a fantastic market research professional; skilled, diligent and fiercely loyal. She was both hugely respected and liked by her clients and the wider Future Thinking team. Everyone here loved Suzy and her passing, particularly at such a young age, has shocked and saddened employees, ex-staffers and clients alike.

"We will all miss Suzy enormously”

A funeral service will be held at at Crawley Crematorium on Wednesday June 28, at 4:30pm. 

Future Thinking has set up a memorial fund in Aronstam’s memory, in aid of Macmillan Cancer Care.