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NEWS8 January 2019

Norstat buys mafo.de

Europe M&A News

NORWAY – Integrated data services business Norstat has acquired Germany-based online consumer data company mafo.de for an undisclosed amount.

Founded in 2010 and based in Hamburg, mafo.de has its own panel of more than 60,000 active members.

The acquisition supports Norstat’s growth strategy in Germany as it gains access to mafo.de’s team in Hamburg and Berlin.

Knut Aasrud (pictured), CEO of Norstat Group, said: "Mafo.de strengthens our position in the German market by adding its German panel, its customer interaction software solutions and dashboard technology, as well as strong customer relations, predominantly in the north of Germany. All of this complemented with a dedicated team with strong market research know-how."

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