NEWS16 December 2016
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
US – Marketing analytics company Neustar it to be bought by a private investment group, led by Golden Gate Capital, for $2.6 billion.
The deal has been approved by Neustar’s board of directors and its shareholders will receive $33.50 per share in cash – a 45% premium on its closing stock price on 11 November 2016.
Lisa Hook, Neustar’s president and chief executive officer, said: “We believe this transaction will enable us to continue to execute against our strategy and strengthen our market position as a leader in marketing, risk, security and communication solutions.
“Golden Gate Capital and GIC offered us a compelling opportunity to continue to invest and pursue long-term growth with operational flexibility, and we look forward to working with these two sophisticated investors. Importantly, customers, employees and partners will continue to benefit as we execute against our strategy.”
The transaction, which should close no later than the end of Q3 2017, is subject to approval by Neustar’s shareholders, regulatory approvals and other customary closing conditions.
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
Julian Adams of @decodingloyalty reflects on how drawing on social identity can help marketers to challenge the sta… https://t.co/TcdyOopBeL
Google tests AI chatbot https://t.co/mLfLNNmDeN #mrx #marketresearch
Insight Association seeks clarity on Colorado Privacy Act https://t.co/9IBlTufUNb #mrx #marketresearch
Featured company
Town/Country: London
Tel: +44 (0)20 7490 7888
Kudos Research are leading providers of premium quality UK and International Telephone Data-Collection. Specialising in hard to reach B2B and Consumer audiences, we achieve excellent response rates and provide robust, actionable, verbatim-rich data. Methodologies include CATI, . . .
RT @amsr_uk: NEW BOOK LAUNCHED on "British love affair wd pets" uses Archive as a source "From pet economics to pet cemeteries, this wo…
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments